Entrepreneur and Digital media strategist, Tosin Adekeye, popularly known as “Cute Kimani” is repositioning her digital agency, Estol Africa (EA), for improved service delivery with innovativeness.
Estol Africa, a brain child of Adekeye has a growing network of content creators in Nigeria, Ghana, UK, and Kenya, and has been instrumental in building brand equity for brands like MTN Nigeria, Airtel Nigeria, Kenya Airways, Premier BET, Bank of Industry, The Lagos State Government, Intel, Slot Limited, iPhone Nigeria, Keystone Bank, Tecno Mobile, Lambweston, UAC foods, Kelloggs, Close Up amongst others.
Adekeye, who won the Maya Award for Best Influencer of the Year (Digital) in 2018, said in a recent interview that EA is currently embarking on a drive to recruit and discover new talents across Africa with a view to polishing their talents for digital content creation, because in her words “in the digital marketing space, Content is King”.
The host of the popular tweetchat show #KimaniOffAir, which has played host to a large number of Nigerian celebrities including Tiwa Savage, Olamide, Seyi Shay and Don Jazzy, has come a long way from her days as a pioneer On-Air Personality at Unilag FM in 2005, where she honed her skills as a broadcaster before having stints at Nigezie and CoolFM Port Harcourt.
These days, she comes in high demand for her digital marketing prowess and mastery of the online and social media space, which has seen her handle public relations, online image branding and reputation management for several celebrities like Harrysong, Bimbo Ademoye, Ruth Kadiri, Chy Nwakanma, Olu Maintain, Olamide and Ezinne Asinugo Zinny X